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StockWatch: GM and Ford Battle it Out!

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General Motors have filed a trademark infringement case to block Ford from using the name BlueCruise for its hands-free driving feature.

Ford says the name choice inspiration was the company’s iconic Blue Oval logo. But GM claims that its own hands-free driving feature, known as Super Cruise, should stop Ford.

Will this war on words turn ugly as we approach the end of the third quarter?


  • F 01:50
  • GM 03:30

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